Sources
Six sources, read for every business in your market.
You turn on the ones that matter for your business. Each is read on its own rhythm, compared with the previous reading, and every change is dated and kept.
Or book a demo.
14 days of Pro, briefing included, no credit card. After that, Free keeps your offers, website watching and a light briefing, for 3 competitors.
| Source | M | T | W | T | F | S | S |
|---|---|---|---|---|---|---|---|
| Websites | |||||||
| Reviews | |||||||
| Google listings | |||||||
| Facebook and Instagram ads | |||||||
| Job posts |
Websites
Their pricing pages, read into plans, prices and features. Their other pages, compared version to version.
Rhythm: Weekly, or on each page’s rhythm
- What is read
- Pricing pages, and any page you add: home, blog, docs. A capture of every version, to see what moved.
- Plans
- Website monitoring on every plan. AI reading of plans on paid plans; on Free, you enter the plans yourself.
- In the briefing and the dossier
- The price column, your plan against your market’s median, and every change of price, plan or page, dated.
- To act
- The Offers workspace: features side by side, plan-by-plan comparison, and your own plans.
| Basic up to 5 users | €8 |
|---|---|
| Team SSO, guest access | €16 |
| Business 24/7 support | On quote |
- 3 JulPrice
Team goes from €14 to €16 per user.
- 3 JulSite
New homepage headline, capture before and after.
Reviews
What customers say about each business, and how each one answers.
Rhythm: Daily
- What is read
- Google, Tripadvisor and Trustpilot reviews, up to the 50 most recent per source on each run. The rating and total review count of each Google listing.
- Plans
- Paid plans. Counts towards your watched sources: 30 on Pro, 100 on Business, together with the other review listings and social accounts.
- In the briefing and the dossier
- The ratings column, the reviews that matter, and who answers their reviews, and how fast. One rating per platform, never ranked under five reviews.
- To act
- The Reviews & listings workspace: the themes that recur for each business, and a suggested reply to each unanswered review, to copy.
| Rating | Replies | Within | |
|---|---|---|---|
| Competitor A | 4.8 | 92% | 1 d |
| You | 4.6 | 40% | 6 d |
| Competitor B | 4.5 | 75% | 2 d |
| Competitor C | 4.0 thin | — | — |
What recurs at Competitor B
▲ welcome▲ cleanliness▼ waiting time
Google listings
Your listing against what your market shows.
Rhythm: Daily
- What is read
- Hours, category, website, phone, and what the listing declares for accessibility, parking and payment: yours and your competitors’.
- Plans
- Paid plans, with each location’s Google review listing.
- In the briefing and the dossier
- What most of your competitors show and you do not, and new businesses in your category opening near you.
- To act
- The Reviews & listings workspace: your listing compared item by item, and a year of its changes.
| Listing item | You | Comp. A | Comp. B | Comp. C |
|---|---|---|---|---|
| Open on Sunday | no | yes | yes | yes |
| Website | yes | yes | yes | no |
| Contactless payment | no | yes | yes | no |
| Wheelchair accessible | yes | yes | no | yes |
- FindingListing
Three competitors out of three open on Sunday; you do not.
- 14 SepMarket
A new business in your category opened near you.
What your competitors post, and what each post earns against their usual post.
Rhythm: Daily
- What is read
- Posts, their likes and comments, and the follower count. Stories and highlights, read frame by frame by AI: an offer, a code, an event.
- Plans
- Paid plans. Counts towards your watched sources: 30 on Pro, 100 on Business, together with the other review listings and social accounts.
- In the briefing and the dossier
- Engagement and share of activity in the standings, the formats and topics that pay off in your market, and the local businesses each one posts with.
- To act
- The Social workspace: the standings, each account’s form, and the posts that carried.
A post by Competitor A
×2.6 its usual engagement · carousel
Stories, read frame by frame
Read by AI: 20% off this weekend, code ETE20.
What your competitors post, their followers, and who they hire.
Rhythm: Daily
- What is read
- Company page posts, their reactions, the follower count, and the job posts on LinkedIn.
- Plans
- Paid plans. Counts towards your watched sources: 30 on Pro, 100 on Business, together with the other review listings and social accounts.
- In the briefing and the dossier
- Engagement in the standings, alongside Instagram, and every hire, dated, under the company’s row. A rival that rarely hires opens a role: you know the same day.
- To act
- The Social workspace, and each competitor’s page.
| Followers | This month | |
|---|---|---|
| Competitor A | 4,120 | +86 |
| You | 2,310 | +41 |
| Competitor B | 1,870 | +12 |
- 27 AugHiring
Competitor A posts four sales jobs in Lyon.
- 12 AugHiring
Competitor B opens a marketing manager role.
Facebook and Instagram ads
The offers your competitors push in ads, in which towns, and when their campaigns stop.
Rhythm: Daily
- What is read
- The ads each competitor runs on Facebook and Instagram (Meta): the offer put forward, the towns targeted, and when each campaign started and stopped.
- Plans
- Pro plan and above. Each competitor’s main Page counts towards your watched sources, together with the review listings and social accounts; its local Pages (clubs, branches) are read on top, up to 20 per competitor. Not read on the Free plan.
- In the briefing and the dossier
- The offers pushed in ads across your market, and every campaign started or stopped, dated, under the company’s row.
- To act
- Each competitor’s page: its running ads and the ones that have stopped.
- 3 SepAds
Competitor A pushes “2 months free” in ads, in Lyon and Toulouse.
- 12 SepAds
Competitor B stopped its back-to-school campaign.
Pick your sources. Read one briefing.
Or book a demo.
14 days of Pro, briefing included, no credit card. After that, Free keeps your offers, website watching and a light briefing, for 3 competitors.